Climate and social impact

Our organization’s commitment to climate and social impact is deeply interwoven with our mission to co-create a better world through impactful work, climate action, and fostering a culture of diversity, equity, and inclusion. By integrating sustainable practices in our strategies, designs, and technologies and prioritizing accessibility and inclusivity, we aim to align positive impact with business success for us and our clients.

Our commitment

We understand that we must design for loyalty, not addiction, accept our social responsibility, and hold ourselves accountable to higher ethical standards, even when regulations don’t exist. We must respect privacy, ensure security, nurture equity, assure accessibility, promote open access, combat false narratives, and, ultimately, reduce our carbon footprint and that of our clients, including a more sustainable Internet that enables us all to live great lives together in the real world.

Here are a few ways we’re showing up:

Impactful work

• Inclusive design and accessibility: We ground our strategic method in inclusive design and accessibility practices. Inspired by the idea that inclusive design benefits everyone, we’ve created a comprehensive accessibility (a11y) playbook for our team and offer workshops for our clients. 

• Client vetting criteria: We enrich society through the success of the company we keep. Our impact happens through our clients, which is why we invest heavily in partnering with clients who aspire to create the world we want to live in. Our client vetting criteria starts with values alignment.

Climate 

• Carbon-testing: Digital represents 4% of greenhouse gas emissions on the global scale. Because acting starts with understanding better what we produce, we have co-created control-C, a carbon-testing tool for the digital communication and design industry. 

• Digital sustainability: Based on our clients needs, we integrate sustainability in our strategies, designs, technology, and production processes. This includes optimizing websites for energy efficiency, minimizing data transfer, and promoting green hosting solutions, making every pixel and byte count. 

Culture and community

• Diversity, Equity, and Inclusion: We champion human rights and believe that Diversity, Equity, and Inclusion are fundamental to our work. We know that to pursue our vision truly, we must embody it through the experiences of our team and clients and our collective contribution to society. 

• Culture: We view culture through the lens of life, where work is fulfilling and everyone belongs. This approach creates shared experiences, cultivates learning, and prioritizes wellbeing, allowing everyone to contribute as their best self and ensuring their health, growth, and fulfillment.

• Open source: Our commitment to open source has reinforced our belief that the most impactful ideas are widely accessible and available for everyone to use and build upon. We not only open source software like Twill CMS, but also aspects of our agency such as Foundations of Feedback, creating a more inclusive and dynamic community where everyone can contribute and benefit.